Guide
Who qualifies, how much you can receive, what it pays for, the deadlines, and how to apply in every region.
Guide
Who qualifies, how much you can receive, what it pays for, the deadlines, and how to apply in every region.
The Regional Tariff Response Initiative (RTRI) is a federal program that helps small and medium sized businesses cope with tariffs imposed by the United States and China, and with Canada’s own countermeasures. It is delivered by Canada’s seven regional development agencies, and in August 2026 the Government of Canada added $1.5 billion to the program, bringing the total committed nationally through those agencies to $3.45 billion.
The program funds two kinds of support for businesses: liquidity assistance to help you get through tariff pressure, and pivot projects that help you adapt, compete and diversify.
| Stream | Type | Maximum | Cost share |
|---|---|---|---|
| Liquidity assistance | Non repayable | $2,000,000 | Up to 50% of eligible costs |
| Pivot projects | Non repayable | $1,000,000 | Up to 50% of eligible costs |
| Larger pivot projects | Repayable, interest free | Over $1,000,000 | Up to 75% of eligible costs |
A single business can receive up to $3 million in non repayable funding by combining liquidity assistance and a pivot project. Including repayable support, total RTRI funding can reach $20 million per business. In some regions, liquidity support is calculated mainly on 50% of average monthly payroll, up to the lesser of demonstrated need or $2 million.
Across the regional agencies, eligible businesses generally must:
Tariff exposure can be shown in several ways: operating in a sector affected by U.S. Section 232 or Section 338 tariffs, including as a supply chain partner; earning at least 25% of revenue from goods ultimately exported to the United States; or experiencing significant cost increases, supply chain disruption or lost revenue or customers.
Costs already reimbursed by another government wage or operating program cannot be claimed again.
| Region | Agency |
|---|---|
| Southern Ontario | FedDev Ontario |
| Northern Ontario | FedNor |
| Quebec | CED |
| British Columbia | PacifiCan |
| Alberta, Saskatchewan, Manitoba | PrairiesCan |
| Nova Scotia, New Brunswick, P.E.I., Newfoundland and Labrador | ACOA |
| Yukon, Northwest Territories, Nunavut | CanNor |
This is the work we do every day. Start a two minute eligibility check and a specialist will tell you exactly where you stand.
Sources: FedDev Ontario, FedNor, CED, PrairiesCan, ACOA, CanNor and Department of Finance Canada program pages, October 2026.
Keep reading
Tariff relief programs need proof that tariffs hurt your business. Here’s the evidence agencies look for and how to present it in your grant application.
Read the guideTariff relief grants don’t need to be repaid but take time. Business loans are faster. Here’s how to decide, and why many businesses use both together.
Read the guideThe $2 billion Canada Strong Diversification Fund offers $5M to $30M in non repayable funding to larger tariff exposed businesses. Here’s who qualifies.
Read the guideReady when you are
Two minutes to check your eligibility. A specialist calls you with the programs that fit.